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05.04.10

Privacy And Security Could Be Potential Show Stoppers For Enterprise Social Media

By Luis Suarez

How about if we finish off another wonderfully busy and inspiring week in the Social Computing space with another thought provoking blog post on the topic of Privacy and Security, perhaps two of the main key themes that keep popping up as potential showstoppers for social software adoption efforts within the corporate world?

Not bad, right? Well, before I dive into that one I just want to share a big Thanks!to  everyone for those wonderful blog comments, retweets& Mentions around this week's blog posts that I have been sharing over here! Hope to come back to that blogging commentary in the next few days... So how about talking around privacy and security then?

Have we addressed it and fixed it already? Are we looking actively into addressing all of the various different issues? Will they really become the troublemakers on the adoption of social tools in the enterprise? What do you think? My take is that we haven't; in fact, we haven't even started yet the conversations on the topic! At least, not at the scale I would hope for... Allow me to explain ...

Eugene Leeput together yesterday a rather interesting and very relevant blog post on these topics under the title "Architecture Matters - Privacy in the Social Platform"; it surely is a worth while read that would make folks thing twice about their current development efforts for social tools. Equally revealing, and very enlightening, are the various different links he includes as well on that article from Adina Levin(Data Sharing, Context, and Privacy, What's Different about Enterprise Twitter?, and Enterprise OpenSocial - A Year of Progress). All worth while reading along, for sure.

The interesting thing from Eugene's article though is the highlighted fact that SocialTextmay be one of the very few social software tools out there that may have nailed it as far as taking both privacy and security into account when developing the next generation of Enterprise Social Software. And I bet it must feel pretty lonely out there, because most others haven't even started to think about it seriously.


I am not sure whether this is due to the fact that most of these Enterprise Social Software offerings have been designed and developed in the US, where we all know privacy and security may not be as tight and strict (Probably to the extreme!) as they are in other European countries or whether this is due to the fact that most vendors may well think that since they are developing social software tools for behind the firewall so both privacy and security are not really of a primary concern to them...

How inaccurate! If privacy and security need to be taken into account for any software vendor it is actually essential that those two aspects are being taken well into account if that social software tools suite is meant for internal collaboration. If not, have a wander around in countries like Germany, Austria, Italy, Denmark, France, Spain, etc. etc. where an oversight on these two important topics can be rather costly. For both employers and knowledge workers.

Last year, during the course of the Enterprise 2.0 conferenceevent in Boston, a bunch of us, attendees & presenters, tried to bring forward these important issues on to the table, so that we could start the right level of conversations around them, before it may well be too late. Much to our amazement those conversations never took place and almost a year later, we seem to be on exactly that very same dead end we were last year, except perhaps a bit worse: a year has gone by with nothing substantial happening and organisms like the European Union are starting to wake up and look into the realm of social networking behind the corporate firewall and its full potential implications.

Continue reading this article.


About the Author:
Luis Suarez has been working in the fields of Knowledge Management, collaboration, communities, and learning for the past seven years, and is heavily involved in social computing and its adoption within the enterprise. Luis shares his insights on important KM issues of today through The Knowledge Management Blog and ELSUA.NET, and is an active participant in the ITtoolbox blogging community.
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